Footy claims bigger dollar for dollar economic impact in WA than mining

Posted: 2nd Sep

The WA Football Commission has claimed the sport has a bigger economic impact dollar for dollar than other industries such as mining and cruise ships.

On Sunday the commission released a study by consultants ACIL Allen into the benefits of local football to WA, which it described as the most comprehensive ever undertaken.

The report found the $110 million spent directly on football in WA in 2016-17 generated $220 million in economic benefits. This means footy had an 'economic multiplier' of two.

"ACIL Allen found that every dollar spent by club-based football in WA creates two dollars of economic activity," WAFC chief executive Gavin Taylor said.

"This is money spent in local communities, with local businesses, creating local jobs.”

The report compared that economic multiplier figure to other sectors in WA that ACIL Allen had looked at (see table below) and found it sat higher than mining companies in regional communities and financial services.

The consultants estimated footy created more than 1400 full time jobs across WA.

More jobs were created in industries as such as health, catering, cleaning, photography and grounds management.

It was estimated coaches, umpires, administrators and other volunteers put in 2.2 million hours of work.

In addition to economic activity ACIL Allen found club-based footy generated $225 million in social benefits to the community each year, the equivalent of $3000 per participant.

Physical and mental health benefits, including suicide prevention, accounted for $78.6 million while personal wellbeing benefits reached $52 million.

The report found participants were physically active for almost three hours per week each year—far more than the 150 minutes recommended by the Heart Foundation.

“We’ve always known the benefits of footy go beyond being a great game to play and watch. Now we have the research and findings to confirm this,” Mr Taylor said.

“It makes sense that being active and connected to a community though a club has mental health benefits.

“What ACIL Allen have done is put numbers next to these and other benefits, which helps us appreciate just how important footy is to the WA community.

“This work will help us to remain focused on contributing more to communities right across WA, and provide a positive and meaningful impact to all who engage with football.”

Source: Brisbane Time -